Escot Boosts E-commerce Experience in Costa Rica with AI Tools

Escot.app, a digital marketplace for local buying and selling, announced the integration of Artificial Intelligence (AI) tools to enhance user experience, increase seller productivity, and improve transaction security. The technological improvements help sellers stand out in a competitive market and enable buyers to find products tailored to their needs more easily, creating a secure and efficient buying and selling environment.

Escot has introduced a multimodal search system that combines text, images, and voice, allowing buyers to find products more efficiently according to their preferences. Additionally, AI-powered intelligent assistants provide real-time support during transactions, facilitating communication between buyers and sellers.

Alejandro de León, CEO of Escot, stated: “Escot is more than just a platform for buying and selling products; it acts as a dynamic ecosystem where security, personalization, and technological efficiency are integral to every transaction.”

New Features to Boost Seller Productivity

• Product Scanner: Automatically estimates an item’s value based on category and condition, simplifying listings with barcode scanning.
• Predictive Analytics for Sellers: Provides personalized suggestions for pricing, descriptions, and advertising campaigns using advanced data analysis to help small businesses understand market trends and optimize sales strategies.
• Multimedia Chats: Facilitates communication with images, videos, and voice messages, enhancing interactions between buyers and sellers.
• PagoSeguro: A protected payment system using an escrow account to secure transactions until the product is delivered in perfect condition. This feature is available for both direct purchases and deliveries through services like UBER and CORREOS.
• 3D Secure Technology: Employs advanced authentication techniques to prevent fraud.
• Proactive Fraud Prevention: Uses machine learning algorithms to analyze and block suspicious activities in real time.

Supporting Local Entrepreneurs with Webinars

Escot.app offers a series of webinars aimed at helping entrepreneurs improve their online sales strategies. Topics include digital marketing, inventory management, and tips for optimizing sales performance.

With over 35,000 registered users, Escot.app is committed to promoting secure transactions for both new and second-hand items, supporting individual users and local businesses. The platform’s mission is to empower entrepreneurs and small businesses without their own e-commerce platforms by providing a secure, accessible, and efficient solution that encourages business formalization and growth opportunities.